All content made has to be considered, optimised and aligned with the overall brand image. Through this, I have moved over to brand social, creating reels, static content and TikToks with a campaign focus to interest our viewers and educate them on our products.

Main objectives:
– Creation and editing of our social communications across multiple platforms and touchpoints, with ‘social first/lo-fi’ in mind.
– Assisting in designing content across organic and paid social designs.